Scheyden Eyewear’s Pilot Ambassador Sammy Mason Becomes Youngest to Compete in the Red Bull Air Race

FOR IMMEDIATE RELEASE

Scheyden Eyewear’s Pilot Ambassador Sammy Mason Becomes Youngest to Compete in the Red Bull Air Race

HUNTINGTON BEACH, CA (FEB. 13, 2019) – Challenger Class newcomer Sammy Mason joins the Red Bull Air Race at 25-years-old, making him the youngest pilot to join in the history of the sport.

Mason took fourth place at his first Red Bull Air Race located in Abu Dhabi. The Scheyden Eyewear Ambassador has a hefty flying resume logging in over 3,200 hours in more than 60 types of aircrafts. By 19, he became the youngest member of the US National Advanced Aerobatic Team and earned his first Advanced title at the 2014 West Coast Championships. At 21, Mason was one of the youngest airshow performers ever to be invited to perform at EAA AirVenture in Oshkosh. Along with the previous notable mentions, he remained active as an aerobatic competitor performing across the US.

“We are so proud of Sammy and look forward to a long partnership as he enters a new and exciting chapter of his flying career. Sammy has been an integral part in the growth of our company and we hope he will be an inspiration to young pilots all around the world. We wish him luck in his inaugural season with Red Bull Air Racing,” said Scheyden Brand Manager Jon Pariseau.

Scheyden Eyewear is committed to providing exceptional products geared towards aviation professionals promising quality, functionality, and attention to detail. These key elements are important aspects to serve the eyes that wear Scheyden.

To purchase or learn more about Scheyden Eyewear go to www.Scheyden.com.

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Contact:

Hazzle Andrada

PR & Marketing Coordinator

[email protected]

About Scheyden

Scheyden (SHAY-den) creates precision, handcrafted eyewear, watches, and flight crew luggage for individuals who demand nothing but the best. The Scheyden Precision Eyewear is a supplier to the United States Air Force and is engineered to aerospace-like tolerances. They are hand made in the small community of Fukui, Japan- widely recognized for their exceptional eyewear and lens technology. The True Aviator Steam Gauge Watch is a multi-chronograph precision timepiece with a liquid compass and hails as the world’s first timepiece to feature the ATIS Aide-Memoire bezel. Scheyden’s Flight Crew luggage is built in America with the finest materials available for unparalleled durability and ease of use.

For more information regarding Scheyden Precision Eyewear or to purchase products visit www.scheyden.com or call (714) 843-1975. Get social with @Scheyden on Facebook, Twitter, and Instagram @ScheydenEyewear.

Scheyden Precision Eyewear Debuts New Golf-Specific Eyewear Frame at 2019 PGA Merchandise Show

FOR IMMEDIATE RELEASE

Scheyden Precision Eyewear Debuts New Golf-Specific Eyewear Frame at 2019 PGA Merchandise Show

ORLANDO, FL (Jan. 24, 2019) – Scheyden Precision Eyewear showcases their new golf-specific frames, the ‘Confidence In Action,’ or “CIA,” at the 2019 PGA Merchandise Show.

The “CIA,” first unveiled at Demo Day, is creating quite the buzz with interest and feedback that has been overwhelmingly positive. In fact, multiple Champions Tour players have even stopped by the Scheyden booth (#1843) to pick up a pair of what can be considered the finest optical frame and lens combination at this year’s show. CIA sales thus far at the PGA Show have been tremendous, only adding to the growing popularity of the brands first-ever sunglass designed for the discerning golfer.

Scheyden has brought to the forefront a golf-specific frame and lens combination with a level of quality that has not yet been seen in the industry. Many that have played a round using the sunglasses are blown away by the optical clarity and tinted lenses that actually accentuate one’s read of the greens.

Jeff Herold, pilot, golfer, and CEO of West Coast Trends, Inc. (and maker Club Glove) explains, “Our goal here at Scheyden Eyewear is not to simply impress those who regularly wear sunglasses on the golf course, but furthermore, to impress those that have never been able to wear sunglasses during a round of golf. If you take note of the PGA Tour, the overwhelming majority of players never wear sunglasses, primarily because they believe it somehow hinders their game. If we can bring to market a product that will not only protect a player’s eyes, but actually enhance their ability to see and play with confidence, then we have hit a grand slam home run.”

The golf-specific ‘CIA’ is handmade in Japan and features a feather-light, incredibly strong, titanium frame with a high definition, dye infused, LT33 polyamide lens. The lens is a decentered eight base, 33% Light Transmission wrap. This lens that actually appears to brighten and sharpen your vision on the golf course yet still provides 100% UVA and UVB 400nm protection. The LT33 lenses are top drill mounted eliminating 60% of the lower frame and allowing for an unobstructed view while addressing the ball. The frame also includes adjustable, oversized, soft, tacky, silicone nose pads that will keep the frames comfortably in place during the most powerful of golf swings.

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Contact:

Hazzle Andrada

PR & Marketing Coordinator

[email protected]

FOR IMMEDIATE RELEASE

Scheyden’s Most Popular Frame, “Mustang,” arrives in Black Titanium

HUNTINGTON BEACH, CA (August 16, 2018) – Scheyden Eyewear’s Fixed Gear Mustang is now available in sleek black titanium.

The Mustang, one of Scheyden’s most popular designs boasts a timeless, classic style that is a wonderful fit for most faces. Its comfort and traditional styling have made it the best selling frame in Scheyden’s titanium line, and now it is available in a beautiful, sleek, black titanium frame.

“Very rarely in business is picking a winner obvious. In this case we took our best-selling frame and simply dressed it in sleek black titanium. Adding a black titanium Mustang to the line was a very simple decision and we expect this to be an easy addition for our dealers” says, Scheyden Eyewear President and CEO Jeff Herold.

Along with the Mustang’s attractive traditional styling, it features the highest quality, multi-layered, mineral glass lens available in the industry today. Other features include cloisonné temple tips, and ultra slim temples that fit comfortably for hours under a headset or hat. Spring loaded hinges, soft silicone nose pads, and the ability to provide prescription lenses put the finishing touches to this fine eyewear.

The frame and lens combinations start at $309 and each purchase will come with a premium protective case, cleaning cloth and pouch, Limited Lifetime Warranty, and a No Questions Asked Warranty is also available per request.

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Contact:

Hazzle Andrada

PR & Marketing Coordinator

[email protected]

About Scheyden

Scheyden (SHAY-den) creates precision, handcrafted eyewear, watches, and flight crew luggage for individuals who demand nothing but the best. The Scheyden Precision Eyewear is a supplier to the United States Air Force and is engineered to aerospace-like tolerances. They are hand made in the small community of Fukui, Japan- widely recognized for their exceptional eyewear and lens technology. The True Aviator Steam Gauge Watch is a multi-chronograph precision timepiece with a liquid compass and hails as the world’s first timepiece to feature the ATIS Aide-Memoire bezel. Scheyden’s Flight Crew luggage is built in America with the finest materials available for unparalleled durability and ease of use.

For more information regarding Scheyden Precision Eyewear or to purchase products visit www.scheyden.com or call (714) 843-1975. Get social with @Scheyden on Facebook, Twitter, and Instagram @ScheydenEyewear.

FOR IMMEDIATE RELEASE

Can't Wear Sunglasses For Golf...Scheyden Eyewear May Have The Answer   

HUNTINGTON BEACH, CA (July 5, 2018) – Scheyden Eyewear, known as the finest eyewear in General Aviation, carries its quality, comfort, and function into the golf industry with its latest product release. The 'Confidence In Action,' or the "CIA," golf-specific sunglasses are expected to officially launch in late July.

Scheyden, a supplier to the United States Air Force Thunderbird Team, focuses on activities that require the highest quality in terms of comfort, function, and lens clarity. A complete round of golf can be very similar to a pilot flying a 4 or 5-hour mission. Fatigue is always a factor during a long day of intense focus and concentration. Scheyden has brought to the forefront a “golf-specific” frame and lens combination with a level of quality that has not yet been seen in the industry.

Jeff Herold, pilot, golfer, and CEO of West Coast Trends, Inc. explains, “Our goal here at Scheyden Eyewear is not to simply impress those who regularly wear sunglasses on the golf course, but furthermore, to impress those that have never been able to wear sunglasses during a round of golf. If you take note of the PGA Tour, more than half of the players never wear sunglasses, primarily because they believe it somehow hinders their game. If we can bring to market a product that will not only protect a player’s eyes, but actually enhance their ability to see and play with confidence, then we have hit a grand slam home run.”

The golf-specific ‘CIA’ is handmade in Japan and features a feather-light, incredibly strong, titanium frame with a high definition, dye infused, LT33 polyamide lens. The lens is a decentered eight base, 33% Light Transmission wrap. This lens that actually appears to brighten and sharpen your vision on the golf course yet still provides 100% UVA and UVB 400nm protection. The LT33 lenses are top drill mounted eliminating 60% of the lower frame and allowing for an unobstructed view while addressing the ball. The frame also includes adjustable, oversized, soft, tacky, silicone nose pads that will keep the frames comfortably in place during the most powerful of golf swings. Herold adds, “When blending dyes to colorize the tint on any lens one must consider the reaction that the ‘visible light spectrum’ has on the human brain. After several attempts in blending the dyes, we feel we have found the perfect sweet spot within the visible light spectrum that will create the perfect contrast and color for the game of golf. This sweet spot will allow the player to put the Scheyden CIA’s on and keep them on during the entire round, including while performing shots in the shade of a tree.” A “sensitive eyes” slightly darker lens within the same light spectrum is on the horizon.” 

About Scheyden 

Scheyden (SHAY-den) creates precision, handcrafted eyewear, watches, and flight crew luggage for individuals who demand nothing but the best. The Scheyden Precision Eyewear is a supplier to the United States Air Force and is engineered to aerospace-like tolerances. They are hand made in the small community of Fukui, Japan- widely recognized for their exceptional eyewear and lens technology. The True Aviator Steam Gauge Watch is a multi-chronograph precision timepiece with a liquid compass and hails as the world’s first timepiece to feature the ATIS Aide-Memoire bezel. Scheyden’s Flight Crew luggage is built in America with the finest materials available for unparalleled durability and ease of use. 

For more information regarding Scheyden Precision Eyewear or to purchase products visit www.scheyden.com or call (714) 843-1975. Get social with @Scheyden on Facebook, Twitter, and Instagram @ScheydenEyewear.

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Contact:
Hazzle Andrada
PR & Marketing Coordinator
[email protected]
714.500.3532

FOR IMMEDIATE RELEASE

Scheyden Eyewear Releases New Features on Panorama and Jet-A’s

HUNTINGTON BEACH, CA (March 13, 2018) – Scheyden Precision Eyewear’s Panorama and Jet-A frames (two of their most popular) have been upgraded to even further levels of comfort and quality.

The new features include spring loaded triple barrel hinges and adjustable titanium temples. The upgrades will allow the frames to fit a wider variety of face shapes while adding even more comfort to enhance the user experience.  

Panorama and Jet-A frames are Hybrid frames with a Cedar Rolled Composite and Titanium. The Panorama gives the most coverage of all the hybrid models with its large wrap style frame. The Jet-A’s are Scheyden’s number one selling hybrid frame with a classic edgy wrap design that seems most popular with the mainstream. As with all Scheyden Eyewear, both are designed for the ultimate in comfort and durability. 

Scheyden Brand Manager Jon Pariseau, remarks, “Though our eyewear is at the highest level of quality we are always searching for ways to improve the Scheyden experience in terms of comfort and fit”.

Scheyden Eyewear is the leader in premium handcrafted eyewear geared toward general aviation, but has recently expanded its marketing efforts towards mainstream consumers. The new enhancements on the Panorama and Jet-A’s make an even greater appeal to everyone in and out of the aviation industry as it will better fit more facial shapes, great for any occasion. 

About Scheyden

Scheyden (SHAY-den) creates precision, handcrafted eyewear, watches, and luggage for individuals who demand nothing but the best. The Scheyden Precision Eyewear Collection is engineered to aerospace-like tolerances with the best materials available and made in the small community of Fukui, Japan- widely recognized for their exceptional eyewear and lens technology. The True Aviator Steam Gauge Watch is a multi-chronograph precision timepiece with a liquid compass and hails as the world’s first timepiece to feature the ATIS Aide-Memoire bezel. Scheyden’s Flight Crew luggage is built in America with the finest materials available for unparalleled durability and ease of use. Whether you demand precision on Land, Air or Sea, Scheyden understands that failure is not an option.

For more information regarding Scheyden Precision Eyewear or to purchase products visit www.scheyden.com or call (714) 843-1975. Get social with @Scheyden on Facebook, Twitter, and Instagram @ScheydenEyewear.

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Contact:

Hazzle Andrada

PR & Marketing Coordinator

[email protected]

714.500.3532

FOR IMMEDIATE RELEASE

Scheyden Eyewear and Rob Holland Ultimate Airshows Team Up for 2018 Season

HUNTINGTON BEACH, CA (March 26, 2018) – Scheyden Eyewear announces their official team sponsorship of Rob Holland Ultimate Airshows (RHUA) for the 2018 season. 

Considered one of the very best aerobatic pilots in the world and a seven-time, consecutive, U.S. National Aerobatic Champion, Rob Holland is teaming up with aviation’s finest eyewear brand, Scheyden Precision Eyewear. With Holland’s expertise and aerobatic accomplishments over the years, Scheyden Eyewear couldn’t be more thrilled to partner with such an elite and accomplished pilot in the aviation industry.

“As a competitive aerobatic pilot and airshow performer precision is a lifestyle. I cannot afford to settle for less than the best, which is exactly what I get with Scheyden. I am excited to join forces with Scheyden and be a part of a team who shares my same passion for aviation,” says Rob Holland.

Scheyden Eyewear is committed to providing exceptional products geared towards aviation professionals. Sharing the same passions for quality, functionality, and attention to detail make this partnership truly a perfect fit.  

Scheyden Brand Manager Jon Pariseau exclaims, “We couldn’t be more excited to add such an accomplished pilot to our team here at Scheyden. Having Rob as one of our ambassadors allows us to further develop and grow our brand among the aviation community. We thank Rob for partnering with us and we look forward to a great year.”

Holland’s accomplishments and accolades include four-time, consecutive, World 4-minute Freestyle Champion, seven-time, consecutive, U.S. National Aerobatic Champion, eight-time, U.S., 4-minnute Freestyle Champion, 2015 World Air Games Freestyle Gold Medalist, 2012 Art Scholl Award for Showmanship Recipient, 2008 World Advanced Aerobatic Champion, seven-time U.S. Aerobatic Team member, and 24 Medals in International Competition (11 Gold).  

For more about Holland visit his website at https://www.ultimateairshows.com/

About Scheyden

Scheyden (SHAY-den) creates precision, handcrafted eyewear, watches, and luggage for individuals who demand nothing but the best. The Scheyden Precision Eyewear Collection is engineered to aerospace-like tolerances with the best materials available and made in the small community of Fukui, Japan- widely recognized for their exceptional eyewear and lens technology. The True Aviator Steam Gauge Watch is a multi-chronograph precision timepiece with a liquid compass and hails as the world’s first timepiece to feature the ATIS Aide-Memoire bezel. Scheyden’s Flight Crew luggage is built in America with the finest materials available for unparalleled durability and ease of use. Whether you demand precision on Land, Air or Sea, Scheyden understands that failure is not an option.

For more information regarding Scheyden Precision Eyewear or to purchase products visit www.scheyden.com or call (714) 843-1975. Get social with @Scheyden on Facebook, Twitter, and Instagram @ScheydenEyewear.

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Contact:

Hazzle Andrada

PR & Marketing Coordinator

[email protected]

714.500.3532

HUNTINGTON BEACH, CA – Scheyden Precision Eyewear – the leader in general aviation eyewear and the organizer of the Flying Aviation Expo in Palm Springs, CA –  has decided to put the event on “line up and wait” until further clearance, while exploring new opportunities with AOPA’s regional events.

After three wonderful years amid the picturesque, sun-filled backdrop of the Coachella Valley in Palm Springs, the Aviation Expo is on hold until further notice. The needed participation and sponsorship investments are not quite where they need to be to sustain the show at this time. The 2016 show that was moved to the Palm Springs International Airport was a beautifully run event that still has tremendous potential for the future of aviation events in the Western region.

Jeff and Vivienne Herold, owners of Scheyden Eyewear, took over the third annual show in an attempt to resurrect a grand aviation event in Palm Springs. It was the only one of its kind held in the fall season and on the West Coast, that so many pilots were familiar with during the AOPA Summit days. Along with Andrea Berry, their show director, they experienced three wonderful days that included brilliant speakers, the latest in modern aircraft, and to top it all off some of the best parties that the aviation industry has ever experienced.

“Most of us know that to have a successful aviation event, we must get the heavyweight leaders in the industry to participate,” said Jeff Herold, CEO. “After many positive and constructive conversations with the highest ranking officers of AOPA, we have decided to explore opportunities with some of their regional events, all the while knowing that Palm Springs is ready and waiting for that wonderful three-day event to potentially return in the future. We will always have the support of Flying magazine and so many of the other aviation industry speakers and exhibitors, should this event move to the forefront again.”

“What Jeff and the whole Aviation Expo team accomplished with the show at the Palm Springs Airport this past fall was incredible,” said Stephen Pope, Flying Editor-in-Chief. “West Coast pilots deserve a world-class aviation event like this one, and Flying remains committed to supporting the show in every way we can if and when it returns to Palm Springs, or in whatever form it takes in the future.”

The growth of general aviation is the foundation for all of the aforementioned events, and the Aviation Expo in Palm Springs is no different. It’s a chance for the fraternity of pilots in the Western region to socialize, continue education, and engage with manufacturers and their latest technology.  The Aviation Expo would like to thank its previous volunteers, exhibitors, sponsors, contractors, the city of Palm Springs, Palm Springs resorts and hotels, Tom Nolan and his team at the Palm Springs International Airport and all those that played a role in helping put on this prestigious aviation event- the support is a grand gesture for the growth and passion of general aviation.

For more information or for future updates, please visit Aviation Expo’s website at http://aviation-xpo.com/

About Scheyden: Scheyden (SHAY-den) creates precision, quality eyewear, watches, and luggage for individuals who demand nothing but the best. The Scheyden Precision Eyewear Collection is engineered to aerospace tolerances with the best materials available. They are hand crafted in the small community of Fukui, Japan - renowned for producing some of the finest eyewear in the world. For more information, visit www.Scheyden.com

About Flying Magazine: Flying — the world’s most widely read aviation magazine — is the premier resource for pilots and aviation enthusiasts with a passion for flying. Published continuously since 1927, Flying provides aircraft reviews, flying tales, safety counseling and expert opinions written by and for active, engaged pilots. Flying is focused on personal and business aviation, but also gives readers a glimpse into airline cockpits and military and vintage aircraft.​​ For more information, visit www.flyingmag.com.

Contact:
Hazzle Andrada
PR & Marketing Coordinator
[email protected]

FOR IMMEDIATE RELEASE

Scheyden Eyewear Prepares to Move into Mainstream with Addition of New Sales Staff, Ad campaign, and New Retailers

HUNTINGTON BEACH, CA (March 20, 2017) – Scheyden Precision Eyewear reports that it will expand their marketing and sales efforts this spring commencing right in their own backyard of sunny Southern California. The campaign includes the addition of new staff personnel, local billboard ad placements, along with print advertising in national magazines. This is all in an effort to introduce mainstream consumers to their luxury sunglass line which has been primarily geared towards the aviation world.

Recent additions to the Scheyden Eyewear staff include newly appointed Brand manager, Jon Pariseau; National Accounts Representative, Gene Chase; and a new Southern California Outside Representative, Lenny Rosenberg. All three of these individuals bring with them a tremendous wealth of knowledge, brand building, and retail sales. This increase in staffing allows the company’s network of retailers more direct and constant contact to their product and service needs.

The spring 2017 launch of the new marketing campaign will include several premiere billboard ad placements in the major metropolitan Los Angeles areas. To coincide with the outdoor static campaign, Scheyden is also initiating full page print advertisements in a number of highly renowned magazines. With this campaign, the company hopes to reach a new and more broadened audience outside of their “aviation comfort zone.”

“For years we have been the most popular eyewear in General Aviation and we have enjoyed its fraternity-like culture. Now we feel it’s time to transcend to the mainstream and introduce Scheyden quality to the rest of the world,” says CEO, Jeffrey Herold.

Plans of increasing the network of retailers and boutiques have also been in motion. Earlier this year Scheyden announced the addition of three new retailers, Vana Watch and Jewelry, Pasadena Watch Co. (both located in Pasadena) and Darcy’s Fine Jewelers in Santa Ana. The most recent addition is Spectacular Shades, a premium eyewear retailer in Palm Desert.

There are currently a total of four premium eyewear categories: Fixed Gear Titanium, Fixed Hybrid Cedar Rolled Composite, Fixed Gear Composite, and the Dual RX Titanium.  To shop Scheyden Precision Eyewear or to find out more, visit www.scheyden.com.

About Scheyden

Scheyden (SHAY-den) creates precision, handcrafted eyewear, watches, and luggage for individuals who demand nothing but the best. The Scheyden Precision Eyewear Collection is engineered to aerospace-like tolerances with the best materials available and made in the small community of Fukui, Japan- widely recognized for their exceptional eyewear and lens technology. The True Aviator Steam Gauge Watch is a multi-chronograph precision timepiece with a liquid compass and hails as the world’s first timepiece to feature the ATIS Aide-Memoire bezel. Scheyden’s Flight Crew luggage is built in America with the finest materials available for unparalleled durability and ease of use. Whether you demand precision on Land, Air or Sea, Scheyden understands that failure is not an option.

For more information regarding Scheyden Precision Eyewear or to purchase products visit www.scheyden.com or call (714) 843-1975. Get social with @Scheyden on Facebook, Twitter, and Instagram @ScheydenEyewear.

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Contact:

Hazzle Andrada

PR & Marketing Coordinator

[email protected]

FOR IMMEDIATE RELEASE

Scheyden Eyewear Adds 3 New Retailers in California

HUNTINGTON BEACH, CA (Jan. 2017) – Scheyden Precision Eyewear – The leader in premium,  handcrafted eyewear and watches geared toward general aviation, announces the addition of three new retailers.

Scheyden Eyewear will now be available for purchase at Vana Watch and Jewelry, Pasadena Watch Co. (both located in Pasadena, CA), and at Darcy’s Fine Jewelers in Santa Rosa, CA. Customers can expect to see a curated eyewear product line on the shelves beginning February 1, 2017.

Currently, the Scheyden Precision Eyewear Collection consists of a total of four premium eyewear categories: Fixed Gear Titanium, Fixed Hybrid Cedar Rolled Composite, Fixed Gear Composite, and the Dual RX Titanium. Most frame options are available with non-polarized or polarized lenses, both of which feature a multi-layer coating process that produce superior optical clarity. Every detail has been well thought out and only the finest materials were chosen; everything from the silicone nose pads to the triple barrel hinges, as well as the tapered and lightweight temple pieces- every frame provides unsurpassed comfort and quality. Scheyden currently offers fourteen frame designs to choose from that compliment any individual, any style, and any taste. Rx lenses are available upon request; please contact Scheyden for personalized assistance.

“We are excited to announce the expansion of Scheyden Eyewear’s retailer network. Moving forward, we will continue to open more retail doors to better serve you,” says Jon Pariseau, Brand Manager of Scheyden Eyewear.

Scheyden, originally popular for their patented classic flip up frames, has continued to be a favorite among aviation professionals and enthusiasts for their attention to detail, carefully crafted design, and proven comfortability. Scheyden proudly sponsors Aerobatic Pilot Sammy Mason, the Air Force Thunderbird team, and popular YouTube Channel, Flight Chops. To shop Scheyden Precision Eyewear or to find out more, please visit www.scheyden.com.

About Scheyden

Scheyden (SHAY-den) creates precision, handcrafted eyewear, watches, and luggage for individuals who demand nothing but the best. The Scheyden Precision Eyewear Collection is engineered to aerospace like tolerances with the best materials available and made in the small community of Fukui, Japan. The true Aviator Steam Gauge Watch is a multi-chronograph precision timepiece with a liquid compass and hails as the world’s first timepiece to feature the ATIS Aide-Memoire bezel. Scheyden’s Flight Crew luggage is built in America with the finest materials available for unparalleled durability and ease of use. Whether you demand precision on Land, Air or Sea, Scheyden understands that failure is not an option.

For more information regarding Scheyden Precision Eyewear or to purchase products visit www.scheyden.com or call (800) 851-2758. Get social with @Scheyden on Facebook, Twitter, and Instagram @ScheydenEyewear.

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Contact:

Hazzle Andrada

PR & Marketing Coordinator

[email protected]

(714) 500.3532

HUNTINGTON BEACH, CA – Scheyden Precision Eyewear - a leader in performance eyewear proudly presents the 2016 Flying Aviation Expo, which is set to take place at the Palm Springs International Airport, October 20 – 22, 2016.

The highly anticipated weekend event will draw the likes of up to 10,000 seasoned pilots and industry experts from around the world to share knowledge, showcase new products and offer patrons hands-on demonstrations. Featuring over 300 Brands – visitors will also experience the widest selection of hands-on products in aviation and luxury lifestyle, sophisticated social events and tastings.

Aviation enthusiasts may also look forward to exhibitions, a parade of planes, evening socials, static displays with 75 aircraft. Prospective pilots eager to gain more flying knowledge and experience will have a variety of opportunities to engage and excel in aviation learning through demonstrations and education, with over 50 sessions to choose from.

“With the new home at Palm Springs International Airport I cannot imagine anything but success,” says Jeff Herold, Scheyden President.  “Great weather, a great demographic of attendees, great hotels and restaurants should make this the most prestigious event in General Aviation.”

Scheyden has been a proud sponsor and active contributor to the show for the past 3 years and proudly commences the first year hosting the event.

About Scheyden: Scheyden (SHAY-den) creates precision, handcrafted eyewear, watches, and luggage for individuals who demand nothing but the best. The Scheyden Precision Eyewear Collection is engineered to aerospace tolerances with the best materials available, and artisinally made in the small community of Fukui, Japan - renowned for producing some of the finest eyewear in the world.

For more information regarding Scheyden Precision Eyewear or to purchase products visit www.scheyden.com or call (800) 851-2758.  Get social with @Scheyden on Facebook or Twitter.

Contact:

Kat Jara

PR & Marketing Assistant

[email protected]

714.500.3532